value driver – n : an important factor that
determines or causes an increase in value of a business, as viewed by investors
Example:
For a brand new startup (i.e., a business still in the Shaping stage of the
Venture Value
Chain), key value drivers can include the assembly of a strong management team,
a seasoned
and influential board of directors and advisory board, the development of a
compelling business plan, and the ability to produce a demonstrable prototype
of product. Key value drivers for early-stage ventures (in the Launch stage)
can include the completion of a first commercial version of the product and
attracting the first paying customers. Important value drivers in the Scale
stage usually include a strengthened management team, expanded infrastructure
for sales, distribution and customer support, and predictably ramping revenue.
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Adapted from "The CompanyCrafters Entrepreneur's Dictionary"
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