| Location |
New York, NY (United States)
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| Company Description |
We are a boutique makeup company focusing on an unserved niche within the cosmetics industry - the salon, spa and boutique retail market. We've taken a completely different approach to building the line, and instead of basing in on seasons and skin types, built an intuitive collection based on 'looks', to make it easier for women to find what they want, and easier for retailers to sell. By doing so, we've opened up our line to locations that have previously been unable to successfully retail cosmetics, as well as to traditional cosmetic outlets looking for something different.
Our line launched last year at Henri Bendel, the prestigious New York retailer, and has been gaining prominence ever since. We are currently carried in about a dozen quality locations. Our products are of the |