Lihua Xu
Stillwater, OK (USA)
Role(s):
Xinyi Mail Order Co. Ltd.
Find More Startups
Startup
Location:
Stillwater
Industry:
Marketing/PR
Year Founded:
2002
Number Employees:
INVALID
Description:
Established in Sept. 2002 in Shanghai, Xinyi Mail Order Co., Ltd. was approved by the state authorities to provide mail order services. Current focus is both mail ordering and online shopping in female apparel, home & garden, and accessories. Xinyi now has three million members and over 300,000 active shoppers. In 2007, Xinyi distributed 2.3 million copies of catalog with a total of nine issues. The average response rate is 8.4%, average ticket size is RMB 150.