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Serial Entrepreneur and Go BIG
Founder Wil Schroter's Blog!
How to Know when it's Time to Leave your Own Company
Author: Wil Schroter
Thursday, August 30, 2007

Tell me if this sounds familiar to you:

You're walking into the office, and you notice there's a management meeting taking place that you're not a part of.  New employees are showing up that you've never interviewed.  The investors are interviewing a "seasoned" CEO to run the company.

You and your startup are breaking up - you just don't realize it yet.

Ah, the sad cycle of a startup.  An entrepreneur busts his ass to turn his vision into a company, management comes on board to help (via investors in some cases), and the entrepreneur gets moved aside.

Sometimes it's forced on you, and sometimes it's just the natural (and positive!) evolution of a company.  Either way, there comes a time when you need to leave your own company.

Let Management Manage

Once you start hiring managers, whether it's a COO or a Director of Marketing, you need to let them manage.  When they came on board, they expected to actually run their departments, not serve as an extension of your brilliance.

If you've followed the path of most founders, you started by filling the ranks for marketing, finance, sales and technology.  Soon you realized you could use operational help, and maybe even a CEO or President.

Now all of those people are in place, and the only thing they don't really need is you.  It's not that you're slow or incapable, it's that they want you to take the training wheels off and run this thing on their own.  There's nothing more annoying than a founder who wants everyone to work hard yet restricts their freedom to operate.

In this case, it's time to let management do their job and manage.  The more latitude you give them, the more performance you'll see.  The worst thing you can do is overmanage talented people. 

The Investors Want You Out

If the situation involves a 3rd party, like investors or a new acquiring company, there are a few ways they are going to tell you they don't want you around anymore. 

Generally speaking, if new people are being added that don't report to you, it's because someone doesn't feel comfortable with you at the helm. 

If you go from being a principal in the organization to "EVP/VP/Director of <insert whatever department that translates to what they think you like to do here>" you can bet they don't want you around much longer.

When an acquiring organization wants you around, they go out of their way to make sure you are positively handcuffed to the organization with bonuses, salary increases and stock. 

When they don't want you around, they don't offer you jack, and they start sliding you off the org chart while calling it a "promotion". 

Said differently, if you're being given more responsibility and control of the organization's destiny, that's a good thing.  If it's less, that's a bad thing.

Your Time is Better Spent Elsewhere

There also comes a time when you probably don't need to be spending all of your time with this company.  Many startup Founders are most useful in the formative stages of the company's growth. 

Later, when you go from being a startup to a small business, your value wanes.

That's the way I am.  When all is chaotic, I'm money.  When it starts to get into project plans, management meetings, and HR issues, I lose interest instantly.  Over time I've learned that there comes a point where my time is better spent elsewhere - so that's what I do.

Some Founders become wonderful managers.  Bill Gates seems to be doing a decent job.  But many lose the ambition and excitement of their early days, and become increasingly ineffective. 

Ideally you want to stay in a situation where you maximize your efficacy every day.  Sometimes that option doesn't exist.  You need to ride out your earn-out, or you need to stay around to make sure no one sends your treasure chest to the bottom of the ocean.

Regardless, it's never too early to start planning your next gig.  You may need that plan sooner than later!




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Comments About this story

Thank you for your thoughts on what do when your time as a startup founder comes to an end. I think many small businesses and entrepreneurs can take your advice to heart: it's not seeing what's written on the wall, it's what to do about it that's key. Change is the name of the game, keeping up is the job. As this article is on-topic for my blog's target audience, I cross-posted to it, along with some commentary at http://www.innovators-network.org IN is a non-profit organization dedicated to bringing techonology to small businesses, venture capitalists, entrepreneurs and intellectual property experts. Please visit us to help grow our community.

Best wishes for every success!

Anthony Kuhn
Innovators Network

Posted by: Anthony Kuhn 8/30/2007 at 5:11 PM

Hello Wil,

Sad but true…. been there done that!

Thought that I would share the main reason for my book>>
 "Sharks in Angel's Clothing"!

I am the Inventor of a new advanced automotive traction device, with Patents worldwide.

After struggling to raise the start-up capital for 16-18 months, we finally put together the $2.5M, only to realize this amount was not sufficient. Once again we were looking for approx the same, but this time it was much easier because we were no longer considered a PIE-IN-THE-SKY start-up. It took only 6 months to receive a term sheet for $2.6 M, but this was not what we had hoped for. This deal required a sacrifice of controlling interest and relocation of the business. Before deal acceptance, the Angel Investors assured us that we would still run the enterprise, and I would remain President at the helm.

Driving home after closing the deal, my management team seemed very happy with the newly structured organization. When they asked if we should go celebrate, I replied,"I feel as if I need to go to the Rape Crisis Center"! (My gut was talking to me).

Only three months into the venture, the CEO appointed a new President (without my approval) hired a new marketing manager and took full control of the operations. Six months later they had totally ran it into the ground, as they effectively blew the $2.6 M and then announced closure and an immediate liquidation! It was no surprise when the so-called Angel Investor had submitted the highest bid on the assets. It was sold for 10 cents on the dollar!

So, the realization of my dream, that had taken me 3 years to build, took them only nine months to totally destroy! Myself, as well as 25 other previous Investors lost every penny we had invested into the project. The following year, I suffered the loss of my home and every other personal asset that I owned, as I attempted to bring this matter to court and one day before the trial…my attorney quit me saying that "we had no case"! ( I don't have to explain my suspicions here). The business never missed a beat and has continued on, to be a thriving enterprise.

Entrepreneurs please beware of the "Sharks in Angel's Clothing"! © All Rights Reserved

Hope this helps everyone, as they consider selling controlling interest of their company.

Thanks,

Tony

No-Pie-In-The-Sky

Posted by: D. Anthony B. 8/31/2007 at 9:20 AM



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